Use the "Changelog entry" button to create a new entry.
You can move this button around to make entry's in between or at the bottom if necessary.
The styling of the template is followed consistently
Feature titles are written bluntly as to what they are without words like "added", "created", etc.
In feature descriptions you lay out in more detail what it is and why it matters to the reader.
Ideally, though optional, an image is added.
Ideally every image is a gif highlighting the change in more detail.
Below every feature is an action item with a link directing the user towards instant value.
If no new items are added for a certain section this is made explicit with "None".